Ikigai

Ikigai is a Japanese concept meaning "reason for being" or "purpose in life." It's found at the intersection of four elements: what you love, what you're good at, what the world needs, and what you can be paid for. When these align, you discover your ikigai.

Finding your ikigai isn't about achieving grand success but discovering what makes you want to get up each morning. It might be as simple as tending a garden or as complex as solving global challenges. This concept teaches you that purpose comes from contributing to something beyond yourself while using your unique gifts and passions.